MaxBelt appoints Executive VP

MaxBelt appoints Executive VP

07 June 2016
Rodrigo Lequerica, former Commercial Director at LATAM, has been appointed Executive Vice President at MaxBelt of America Corp based at Orlando FL.
Eng. Lequerica BSEE, leads the startup & development of the US continental markets for MAXBELT headquartered in Brazil; as an inside corporate entrepreneur his task is to develop a network of representatives in the US major metro areas.
Maxbelt produces conveyor and elevator belting used in Bulk Material Handling on the mining, cement, wood & paper, and agro-industry.

Formerly, Mr Lequerica was Commercial Director for Eymaq, a trader company exporting from Miami to Latin America, focusing in the Mining Equipment & Industrial Machinery business: Capex, Opex, MRO; Responsible for marketing, sales and supply chain operations and LATAM, country managers: Chile, Peru, Ecuador, Colombia, Dominican Rep & Caribbean, Guatemala, Costa Rica, Panama and Mexico bringing revenues Ranking on eight figures.

Lequerica with 30 years’ experience, developed business with global clients as: Barrick, Tahoe, BHP Billiton-Cerromatoso & Cerrejon, Votorantim-Acerías Paz del Rio, Argos, Cemex, Holcim, Prodeco-Glencore, Hocol-Shell, Cabot, Gerdau-Diaco, Yara-Abocol, Pacific Rubiales, Antamina-BHP Billiton & Anglo Swiss Glencore plc, Cerro Verde-Sumitomo, Yanacocha-Newmont, Minsur-Brescia, Volcan, El Brocal-Buenaventura among others.

Mr Lequerica international background in industrial equipment sales & marketing, includes positions as VP at Latam Agent; Market Manager at North American Hoganas; Mercosur Sales Manager at Biofilm; Steel, Coal and Ferroalloys Deputy Manager in Mitsubishi Corp; General Manager at Sew Eurodrive GmbH Gearmotors; Commercial Director at Varta AG Batteries and Sales Coordinator at Owens Illinois-Peldar.
In all of these global corporations Lequerica developed new roles and markets, as a corporate integrated entrepreneur.